{"id":991836,"date":"2025-08-17T15:11:28","date_gmt":"2025-08-17T12:11:28","guid":{"rendered":"https:\/\/www.wayanatapas.com\/?p=991836"},"modified":"2025-08-17T15:11:30","modified_gmt":"2025-08-17T12:11:30","slug":"kaybolan-bir-vizyonun-izinde","status":"publish","type":"post","link":"https:\/\/www.wayanatapas.com\/en\/kaybolan-bir-vizyonun-izinde\/","title":{"rendered":"IN SEARCH of A LOST VISION"},"content":{"rendered":"
\n

Turkey\u2019s Wine Policy from 1966 to the Present<\/strong><\/p>\n\n\n\n

In March 1966, Turkey\u2019s State Planning Organization (DPT) published the Special Committee Report on the Wine Industry. More than just a sectoral analysis, this was a visionary document \u2014 one that outlined Turkey\u2019s potential in viticulture and winemaking with striking clarity. Looking back at it today is instructive: it helps us see which goals were realized, which were lost along the way, and invites us to reflect on three simple but powerful questions: What were we? What could we have been? What have we become?<\/p>\n\n\n<\/div>

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\"\"<\/figure>\n<\/div><\/div>
\n\n\n

HISTORICAL BACKDROP<\/strong><\/p>\n\n\n\n

The report traced Anatolia\u2019s central role in the history of viticulture and winemaking \u2014 from the Hittites to the Romans, from Lapseki to Tokat. This heritage is not just a story of the past, but an untapped potential that still remains underutilized.<\/p>\n\n\n\n

In the 19th century, during Europe\u2019s phylloxera crisis, Turkey became a crucial supplier, exporting more than 7 million liters annually. Yet by the 1960s, despite state intervention, the industry was still fragmented, underdeveloped, and technologically weak. The DPT report stepped in at this critical juncture.<\/p>\n\n\n\n

THE 1966 FINDINGS<\/strong><\/p>\n\n\n\n

Problems identified:<\/strong><\/p>\n\n\n\n

    \n
  • Outdated, small-scale facilities with poor equipment<\/li>\n\n\n\n
  • Grapegrowers focused on quantity, not quality<\/li>\n\n\n\n
  • Heavy taxation, since wine was classified as a \u201cluxury\u201d rather than a food product<\/li>\n\n\n\n
  • Lack of cooperatives; middlemen dominated the system<\/li>\n\n\n\n
  • Weak public oversight and no systemic quality control<\/li>\n<\/ul>\n\n\n\n

    Recommendations included:<\/strong><\/p>\n\n\n\n

      \n
    • Support for grape selection and improvement<\/li>\n\n\n\n
    • State-backed demonstration vineyards and nurseries<\/li>\n\n\n\n
    • Promotion of cooperatives and collective marketing<\/li>\n\n\n\n
    • Recognizing wine as a food product, backed by education and public messaging<\/li>\n\n\n\n
    • Export-oriented growth, with emphasis on coastal production hubs<\/li>\n<\/ul>\n\n\n\n

      WHERE DO WE STAND TODAY?<\/strong><\/p>\n\n\n\n

      Positive developments:<\/strong><\/p>\n\n\n\n

        \n
      • Rising interest in indigenous grapes like Kalecik Karas\u0131, Narince, Bo\u011fazkere<\/li>\n\n\n\n
      • Growth of boutique wineries, with more emphasis on quality<\/li>\n\n\n\n
      • Producers with technology investments reaching international standards<\/li>\n\n\n\n
      • Successful examples of regional collaboration (e.g., Urla, Elaz\u0131\u011f)<\/li>\n<\/ul>\n\n\n\n

        Persistent challenges:<\/strong><\/p>\n\n\n\n

          \n
        • Taxation policy unchanged: wine remains under heavy excise<\/li>\n\n\n\n
        • No state incentives, subsidies, or promotional budgets<\/li>\n\n\n\n
        • Complex regulations; even obtaining a production license is burdensome<\/li>\n\n\n\n
        • Domestic consumption remains low, hindered by cultural perceptions<\/li>\n<\/ul>\n\n\n\n

          REMEMBERING A LOST VISION<\/strong><\/p>\n\n\n\n

          The 1966 DPT report showed that Turkey was not only rich in climate and history, but also capable \u2014 with the right planning \u2014 of becoming a major voice in the global wine industry. Yet that vision was never pursued. Strategies that could have propelled the sector forward were neglected or forgotten.<\/p>\n\n\n\n

          Today, despite better conditions than in the 1960s, the most basic principles remain unfulfilled:<\/p>\n\n\n\n

            \n
          • Legally recognize wine as a food product<\/li>\n\n\n\n
          • Provide technical, financial, and educational support to producers<\/li>\n\n\n\n
          • Launch national and international campaigns for Turkish viticulture<\/li>\n\n\n\n
          • Revive cooperative and cluster models<\/li>\n\n\n\n
          • Integrate wine into gastronomy, cultural, and tourism policies<\/li>\n<\/ul>\n\n\n\n

            THE LESSON: BUILDING THE FUTURE IN THE LIGHT of THE PAST<\/strong><\/p>\n\n\n\n

            The 1966 report made it clear: with determination, Turkey could climb to prominence in the global wine sector. It offered a roadmap \u2014 but for sixty years, the roadmap has gone largely unread.<\/p>\n\n\n\n

            WHAT CAN WE DO NOW?<\/strong><\/p>\n\n\n\n

            Just last week, we asked the question: \u201cIs there light on the horizon?\u201d The DPT\u2019s 1966 report mirrors many of those same concerns. And while some goals cannot be achieved without state support, let\u2019s face it: our businesses already operate without public help. In fact, the burden we carry only grows.<\/p>\n\n\n\n

            But here\u2019s what we\u2019ve learned at WAYANA: even without systemic change, we can still create impact by acting with a sense of collective responsibility.<\/p>\n\n\n\n

            At WAYANA, we see ourselves not only as a wine bar, but also as a platform for our producers. We are happy to pour a new producer\u2019s wine as our \u201cMerhaba Wine\u201d, giving them visibility while offering our guests discovery. We introduce not only established wine routes, but also potential new ones, creating curiosity and expectations. And by telling the stories behind every bottle, we remind our guests that wine is more than an alcoholic beverage \u2014 it is culture, history, and craftsmanship.<\/p>\n\n\n\n

            Every business in the sector can play a role in advancing collective interests while pursuing its own. The key is to recognize the value of shared strength. Common interests don\u2019t always need to have a price tag \u2014 sometimes all it takes is a broader perspective.This may sound na\u00efve. But for us, this is the path that allows us to say, with honesty: \u201cWe did everything we could.\u201d<\/p>\n\n\n\n

            And we invite you to walk it with us. <\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

            1966\u2019dan G\u00fcn\u00fcm\u00fcze T\u00fcrkiye\u2019nin \u015earap Politikas\u0131: 1966 y\u0131l\u0131 Mart ay\u0131nda Devlet Planlama Te\u015fkilat\u0131 (DPT) taraf\u0131ndan yay\u0131mlanan \u201c\u015earap Sanayii \u00d6zel \u0130htisas Komitesi Raporu\u201d, yaln\u0131zca bir sekt\u00f6r analizinden ibaret de\u011fil, ayn\u0131 zamanda T\u00fcrkiye\u2019nin \u015farap \u00fcretimi konusundaki potansiyeline dair derinlikli bir vizyon belgesi. Bug\u00fcn, bu tarihi belgeye yeniden bakmak, ge\u00e7mi\u015fin hangi hedeflerini ger\u00e7ekle\u015ftirebildi\u011fimizi ve hangilerini yolda kaybetti\u011fimizi anlamak a\u00e7\u0131s\u0131ndan…<\/p>","protected":false},"author":2,"featured_media":991837,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-991836","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"\nKAYBOLAN B\u0130R V\u0130ZYONUN \u0130Z\u0130NDE - Wayana Wine Bar<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.wayanatapas.com\/en\/kaybolan-bir-vizyonun-izinde\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"KAYBOLAN B\u0130R V\u0130ZYONUN \u0130Z\u0130NDE - Wayana Wine Bar\" \/>\n<meta property=\"og:description\" content=\"1966\u2019dan G\u00fcn\u00fcm\u00fcze T\u00fcrkiye\u2019nin \u015earap Politikas\u0131: 1966 y\u0131l\u0131 Mart ay\u0131nda Devlet Planlama Te\u015fkilat\u0131 (DPT) taraf\u0131ndan yay\u0131mlanan \u201c\u015earap Sanayii \u00d6zel \u0130htisas Komitesi Raporu\u201d, yaln\u0131zca bir sekt\u00f6r analizinden ibaret de\u011fil, ayn\u0131 zamanda T\u00fcrkiye\u2019nin \u015farap \u00fcretimi konusundaki potansiyeline dair derinlikli bir vizyon belgesi. 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