When we first brought WAYANA to life, we dreamed of certain services—and over the past three years, we have gradually made those dreams a reality as conditions allowed. Through it all, we have remained firmly committed to our core principle: to stay focused on wine culture and never serve any product outside of wine. 

Shortly after our opening, once we had addressed our initial shortcomings, we began offering all wines by the glass. We quickly introduced tasting sets, carefully curated with local grape varieties—especially with our international guests in mind.

Our very first WAYANA menu in July 2022 featured 270 wines. By 2023, we expanded that number to 500. Today, we still offer 500 wines—our maximum capacity given the space we have.

Since October 2024, we have made all 500 wines available for tasting in one-third glass portions. From that day forward, guests who come specifically for tastings have had the opportunity—most often guided by us—to explore as many varieties as they wish.

Among our founding goals (or perhaps more accurately, our dreams) was also to create a wine club. We felt it best to wait for the right time. Looking back, we see that this was indeed the right choice. And now, we believe the time has come.

What is the WAYANA Tasting Club?

Three months after opening our doors, we began organizing tasting events. Since then, we have hosted more than 100 events under different themes and topics. We continue to organize them, and we see how beneficial they are both for us and for wine lovers. It is with satisfaction that we observe how much these events contribute to our founding purpose: supporting the growth of wine culture.

Over time, the initial idea of a wine club has evolved. Abroad, wine clubs often follow subscription-based models of wine supply. These models certainly offer valuable benefits, such as variety and convenience. But we never wanted the WAYANA club to be just that. It needed to be something different—something that would make us say, “We’re so glad we did this.” Whether we’ve succeeded in that is now up to our members to decide.

Who Are the Members of the WAYANA Tasting Club?

Anyone who attends a WAYANA Tasting Event automatically becomes a member of the Tasting Club. Membership officially begins once the activation link in the invitation message is confirmed. If the link is not activated, we understand that the person has chosen not to join.

There are four membership tiers, based on the number of events attended:

BRONZE1–3 events

SILVER: 4–10 events

GOLD: 11–20 events

PLATINUM: 21 or more events, plus at least four additional visits to WAYANA within the past year outside of tastings

Membership Benefits

Like all membership systems, the WAYANA Tasting Club also offers discount privileges. Silver members receive a 10% discount, Gold members enjoy a 15% discount, and Platinum members benefit from a 20% discount.

Gold and Platinum members also enjoy priority reservations, with Platinum members able to book even on the same day.

But there is one particularly unique service that sets the WAYANA Tasting Club apart—and it is available to all members, regardless of tier. This service is called:

“Taste the Wine First, Then Buy”

The greatest challenge in choosing wine is the uncertainty of what awaits you once the bottle is opened. There is always a chance the wine will differ from what you expected. Now, WAYANA Tasting Club members have a special privilege: they can taste the wines they are considering purchasing before making a decision. This reservation-based service is something truly new in the wine world, and we believe it will be a valuable tool in helping you make the right choice.

WAYANA Tasting Club Launch Timeline

We anticipate completing beta tests in September. Beginning October 1, 2025, our members will be able to start enjoying the club’s benefits. We are working with the utmost care to ensure a smooth service without disruptions. Truthfully, we may be even more excited about this than you are.

A FINAL WORD

The WAYANA Tasting Club is a project we value deeply. Allowing wine lovers to taste before they buy is a service not previously offered in our industry. The reason we require reservations is our commitment to managing the process with the care and elegance we believe it deserves. As we gain experience, the way we provide this service—and the range of it—will certainly evolve.

We hope you share our excitement.

Welcome to the WAYANA Tasting Club!